Manager, Reporting & Analytics

This review provides an in-depth look at the Manager, Reporting & Analytics position at Elsevier, designed to help potential candidates assess the opportunity and how it aligns with their career aspirations.

About the Role:

The Manager, Reporting & Analytics is a pivotal role within the Marketing Performance team, acting as a central hub connecting Marketing, Sales, Product, and Data teams. The primary objective is to drive data-informed decision-making, enhance reporting accuracy, establish consistent metrics, and provide a clear understanding of Marketing's Return on Investment (ROI) and its direct contribution to pipeline and revenue.

Key Responsibilities and Impact:

• Data Analysis & Insights: Leverage the Tableau environment to analyze performance, identify trends, pinpoint inflection points, and develop forecasts for future outcomes.
• Data Visualization & Communication: Transform complex data into presentation-ready visuals, adapting existing reports and building new ones for various meetings and readouts. This includes tailoring narratives for executive summaries and detailed deep dives for specialist teams.
• Problem Solving & Process Improvement: Proactively identify reporting gaps and data inaccuracies, propose solutions, and manage ad hoc requests to support critical in-quarter decisions.
• Metric Standardization: Ensure consistency and thorough documentation of metric definitions, fostering trust and repeatability in reporting.
• Cross-Functional Collaboration: Work closely with data and dashboard developers, providing feedback to support their roadmap. Partner with Sales and Product to align on shared metrics and articulate Marketing's impact. Collaborate with Finance to reconcile spend, validate assumptions, and inform planning with ROI and forecast insights.

Advantages for Candidates:

• Impactful Work: This role offers the opportunity to directly influence business decisions and contribute to tangible improvements in marketing effectiveness and business outcomes.
• Strategic Visibility: You will be positioned at the intersection of several key departments, gaining broad exposure to business operations and strategic initiatives.
• Skill Development: The role demands and fosters strong analytical, visualization, communication, and problem-solving skills. Proficiency in Tableau and Adobe Analytics will be further honed, with opportunities to develop basic SQL skills.
• Data-Centric Environment: For individuals passionate about data and its application in solving business problems, this is an ideal environment to thrive and make a significant contribution.
• Career Growth: Elsevier's commitment to learning and development, with dedicated time for training and access to extensive resources, offers a strong foundation for career advancement.

Key Considerations for Candidates:

• B2B Marketing Analytics Experience: A strong track record in B2B marketing, with a clear ability to link activities to outcomes and ROI, is essential.
• Tableau Proficiency: Demonstrated experience in using Tableau for both analysis and clear, stakeholder-ready visualizations is a core requirement.
• Attention to Detail: The role necessitates a high degree of accuracy, including meticulous data checks and clear documentation of definitions and assumptions.
• Communication Skills: The ability to effectively communicate complex data insights to diverse audiences, from senior leadership to specialist teams, is crucial.
• Web Analytics Acumen: Experience with web analytics tools like Adobe Analytics and the ability to connect user journey insights to ROI will be highly valued.
• Proactive & Adaptable: A practical, proactive approach is needed to manage competing priorities and deliver under tight deadlines.

Work Environment and Benefits:

Elsevier emphasizes a healthy work/life balance, offering flexible working arrangements. Candidates can choose to work remotely, in the office, or a hybrid model, with flexible hours to accommodate personal productivity. The company boasts a long average employee tenure, suggesting a positive and stable work environment.

The organization fosters an inclusive, agile, collaborative, and innovative culture. The comprehensive benefits package includes:

• Generous holiday allowance (with option to buy more)
• Significant learning and development opportunities (up to 10 days per year)
• Health and wellbeing programs (including screening, eye care, private medical)
• Life assurance and a competitive contributory pension scheme
• Long service awards and a Save As You Earn share option scheme
• Travel season ticket loan
• Comprehensive parental leave policies
• Support for emergency care (elderly and children)
• RELX Cares days for charitable support and volunteerism
• Access to employee resource groups and discounts

Elsevier, a global leader in information and analytics, is dedicated to advancing science and improving health outcomes. By joining Elsevier, you contribute to addressing global challenges and fostering a more sustainable future. This role offers a compelling opportunity for analytics professionals looking to make a substantial impact within a respected organization committed to progress and employee well-being.