Paid Social Manager

The purpose of this role is to lead and manage the implementation and execution of Paid Social campaigns and strategies and the day-to-day communication with clients to help achieve their goals. Job Description: dentsu b2b is an agency purpose-built to help companies succeed in today dynamic B2B environment. We build relationships with the people that matter, by creating compelling, meaningful experiences at the moments that matter the most. Purpose of the Role The Paid Social Manager will be responsible for planning, implementing, and optimising paid social campaigns across various platforms to meet client objectives. This role requires a strategic thinker with strong analytical skills, exceptional attention to detail, and a passion for delivering outstanding results. Key Responsibilities Develops account strategy in partnership with client and Paid Social Director and is accountable for the execution of strategy and achievement of KPIs Responsible for the operational success of accounts, ensures deliverables are met on time and on budget Owns and manages the client strategy and plans key campaign efficiencies Manages all day-to-day efforts and is the primary day-to-day SME voice to the client Plans accounts and growth opportunities, working closely with the Account Directors Builds strong relationships across Client Services and other channel teams Key Skills Strong experience managing and planning paid social campaigns, preferably in an agency or client-facing environment Proficiency in managing and planning campaigns across various paid social platforms, including but not limited to Meta, TikTok, Snapchat and Pinterest Strong understanding of paid social principles, best practices, and industry trends Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven decisions Exceptional communication and interpersonal skills, with the ability to effectively interact with clients and internal teams Proven track record of delivering successful paid social campaigns and achieving key performance metrics (e.g., ROAS, CTR, CPA) Desired experience with marketing partners, such as Smartly What we offer This is a permanent role on a hybrid working basis. As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs which includes: Competitive Salary Company-provided Medical Healthcare Generous Pension provisions Health and Wellness benefits Volunteering days Life Assurance Working in diverse teams where you can make a real impact. Exciting and rewarding environment. Varied work across industries Inclusion and Diversity Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures. We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams. About dentsu Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society. Diversity, equity, and inclusion sits at the heart of our Social Impact strategy – our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive. Location: London Brand: Dentsu Media Time Type: Full time Contract Type: Permanent Can’t find a suitable job? Sign up for job alerts tailored to your interests and be first in line for new opportunities. About dentsu For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us Who we are Our Social Impact Our work