Business Analyst

Digital Business Analyst at Primark: An Opportunity for Impact and Growth

Primark is seeking a talented Digital Business Analyst to join their dynamic team. This role offers a compelling opportunity for professionals looking to make a tangible impact within a leading global fashion retailer that prioritizes its people and fosters a culture of innovation. If you're driven by collaboration, a passion for digital transformation, and a desire to shape exceptional customer experiences, this position warrants your attention.

What You'll Discover as a Digital Business Analyst:

• Strategic Collaboration: You'll be instrumental in bridging the gap between business needs and technological solutions. This involves close collaboration with Product Owners and cross-functional teams to drive the delivery of innovative, optimized, and sustainable digital products.
• Agile Advocacy: This role actively promotes and champions Agile methodologies. You'll have the opportunity to contribute to process improvements, enhance team productivity, and ensure adherence to best practices, fostering a more efficient and effective development environment.
• Problem-Solving and Insight Generation: A key aspect of this position is actively removing impediments that hinder progress. You'll work closely with Delivery Managers to resolve obstacles and will leverage data to support strategic decision-making, helping to challenge assumptions and identify opportunities for digital performance optimization.
• Deep System Understanding: You'll build and maintain a comprehensive understanding of Primark's current digital systems and applications, which will be crucial for informing and shaping future solutions. This depth of knowledge is a significant asset for career development.

Advantages for Your Career Path:

• Meaningful Impact: Primark's commitment to "putting people first" translates into a role where your contributions directly influence the positive impact of digital initiatives. You'll be part of a business that values the experiences and growth of its employees.
• Professional Development: The opportunity to "own your career and develop in ways you never expected" is a significant draw. The role encourages continuous learning, both in terms of business analysis skills and a deep understanding of the digital landscape within a large retail organization.
• Supportive Environment: You'll be joining a team of "equally capable people" who celebrate individuality and support each other's potential. This collaborative spirit is vital for both personal and professional growth.
• Comprehensive Benefits: Primark offers a well-rounded benefits package, including healthcare, a pension, and potential bonuses. The generous leave allowance (27 days plus bank holidays, with the option to purchase more) underscores their commitment to work-life balance. Additional perks like Tax Saver Tickets, a fitness centre, and a subsidised cafeteria further enhance the employee experience.

Key Considerations for Candidates:

• Experience Alignment: Candidates should possess a minimum of 3 years of experience as a Business Analyst or in a business relationship management role, specifically within a digital environment. Proven experience in eCommerce is highly desirable and will be a strong differentiator.
• Digital and UX/UI Acumen: Strong hands-on experience with digital merchandising, SEO, content management systems, and design tools like Figma is essential. A solid understanding of customer experience principles, including UX and UI best practices, is also critical for success in this role.
• Agile Proficiency: While an Agile certification (e.g., Product Ownership, Scrum Master) is preferred, a strong understanding and practical application of Agile methodologies are key. If you have this certification, be sure to highlight it.
• Authenticity and Drive: Primark values authenticity and encourages candidates to "bring your authentic self to work." Beyond the technical requirements, they are looking for individuals who are driven, adaptable, and eager to contribute to a thriving and dynamic company culture.

This Digital Business Analyst position at Primark presents an exciting prospect for individuals seeking a role that combines strategic thinking, collaborative execution, and the chance to contribute to a globally recognized brand. If you meet the outlined criteria and are motivated by a culture that prioritizes people and innovation, this could be the ideal next step in your career journey.