Digital Marketing Manager - 2 year fixed term contract

This opportunity at Vaillant Group U.K. Ltd presents an exciting prospect for a seasoned digital marketing leader looking to make a significant impact within a globally recognized brand committed to a sustainable future. Located in Belper, United Kingdom, this role offers a chance to shape the digital presence of both the Vaillant and Glow-worm brands.

Key Advantages for Candidates:

• Leadership and Strategic Impact: You will have the autonomy to lead and inspire a high-performing digital marketing team, driving innovation and continuous improvement. This role requires you to develop and execute the overarching digital marketing plan, demonstrating strategic thinking and a results-oriented approach.
• Brand Influence: Directly contribute to the success of two prominent brands, Vaillant and Glow-worm, by managing their digital marketing efforts across paid, owned, and earned media.
• Cross-Functional Collaboration: Work closely with various internal teams and external agencies to deliver impactful digital projects, fostering strong professional relationships and expanding your network.
• Customer-Centric Approach: Take ownership of customer review platforms and develop strategies to leverage customer feedback, highlighting a commitment to understanding and improving the customer experience.
• Data-Driven Decision Making: Utilize performance dashboards to inform stakeholders about campaign results, ROI, and digital trends, showcasing your analytical skills and ability to translate data into actionable insights.
• Budgetary Control: Manage a significant digital marketing budget, demonstrating financial acumen through accurate forecasting, spend tracking, and maximizing return on investment.
• Commitment to Sustainability: Be part of a company deeply invested in a better climate, offering energy-saving solutions. This aligns with a growing demand for purpose-driven organizations and provides a strong sense of contribution.
• Employee Well-being and Development: Vaillant Group offers a comprehensive benefits package, including attractive remuneration, generous holiday allowance, bonus opportunities, a strong pension scheme, death in service benefit, and optional subsidized private healthcare. They also prioritize family-friendly policies and employee development.
• Recognition and Culture: Benefit from working within an organization recognized by Investors in People (IiP) with a Gold award, signifying a commitment to its people. The company fosters a culture of collaboration, innovation, and continuous improvement.

Key Considerations for Your Career Path:

• Senior Leadership Experience: This role is ideal for candidates with a proven track record in a senior digital marketing position, demonstrating leadership capabilities and the ability to deliver tangible results.
• Technical Proficiency: A strong understanding of digital marketing tools such as Google Ads, Microsoft Ads, SEO, A/B testing, and reporting platforms is essential for success.
• Strategic and Analytical Skills: You will need to be a strategic thinker, capable of developing data-driven marketing plans that align with overarching business objectives, anticipate market trends, and drive long-term growth.
• Stakeholder Management: The ability to effectively manage upwards and present clearly and professionally to senior stakeholders is crucial. This includes communicating complex ideas with energy and clarity.
• Adaptability: The digital landscape is constantly evolving. Candidates should be proactive, results-driven, and comfortable navigating change while maintaining a clear focus on objectives.
• Communication Skills: Excellent written and verbal communication skills, tailored to both technical and creative audiences, are paramount for effective collaboration and leadership.
• Passion for Sustainability: While not explicitly stated as a mandatory requirement, a genuine interest in and alignment with the company's mission of "taking care of a better climate" will likely enhance job satisfaction and career fulfillment.

This position offers a compelling opportunity for a driven digital marketing professional to lead at a high level within a forward-thinking and established organization. By focusing on strategic execution, team development, and a commitment to sustainability, candidates can significantly advance their careers while contributing to a meaningful cause.