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Base Data Transformation & Insights Automation Manager (UK Wide, United Kingdom)

Job at British Telecommunications in

London, Birmingham or Bristol

3 days in the office, 2 days wherever

About EE

We’re EE. We are the biggest mobile and broadband operator in the UK and we have a relationship in every second household in the country. But we’re for everyone, on any network – serving up new tech, new services, and heaps of inspiration for every aspect of your connected life.

We’ve been awarded the UK’s best network for the last 10 years. It’s central to our vision – to be the most personal customer-focused technology company in the UK.

That means earning a place on customers’ home screens by offering them more than ever before, whether that’s helping their home run smarter with EE Home, levelling up their play with EE Game, helping them work on their terms with EE Work, or even unleashing their kids’ learning with EE Learn.

We’re also part of BT Group, which we’re even bigger than you might think. Millions of people rely on us every day to help them live their lives, power their businesses, and keep their public services running. We connect friends to family, clients to colleagues, people to possibilities. We keep the wheels of business spinning, and the emergency services responding.

We think we’ve got something special here. We want everyone to feel proud about working at EE – and feel excited about where we’re going and what we’re going to do. Want to join in?

Why this job matters

The Base Management team are responsible for using base insights to create, execute and optimize personalized base programmes and journeys (for outbound and inbound) across the customer lifecycle to drive traffic and conversion supporting x-sell, regrade revenue and churn targets that drive base growth.

The Base Transformation Manager (Regional) is responsible for supporting the Senior Base Transformation Lead in driving the regional transformation (and other transformation as required on a project by project basis) to ensure we transform the way we approach base management to a fully regional approach that drives commercial outcomes for the business. This role will further involve helping to find patterns and behaviours based on locations and geography, allowing the business to make data-driven decisions related to regions and locations.

What you’ll be doing
Supporting the Senior Base Transformation Lead to ensure the right data is available in GCP working with Data products team and owner of relevant data feeds Supporting the SBT Lead to ensure relevant data products are feeding into automated triggers using NBA/PEGA/Unica working with CRM Ops teams including dedicated Audience Selection Lead and working with Automation lead in CRM Ops Supporting the SBT Lead to ensure to build and develop IBRO Qlik tools to create regional insight dashboards working with Qlik team and Senior Analysts in Base Management Supporting the SBT Lead to work with data science to develop regional dedicated modelling that can feed into PEGA/NBA/OB comms to drive both the offer strength required to convert/ when we should comms and which channel we should be communicating in Supporting the SBT Lead to ensure to performance manage triggers and feed into SPO BB & TV plan Present and influence at MD/Director level where needed.
The skills and experience you will have under your belt
Results driven commercial thinker with customer focused mindset Experience in data analysis (SQL, Big query) and data strategy Good understanding of how we can use data to drive outcomes through key decisioning tools and platforms and outbound communications Owning and driving outcomes - able to navigate complex business issues, often across multiple stakeholder groups including trading teams, channels, partnerships, legal & regulatory, brand & marcomms with a clear customer focus in mind Growth mindset – always open to learning, deal with setbacks and challenges head on and adapt to the situation to drive the right outcomes Ability to tell simple stories using data and insight to bring to life and make decisions Able to influence senior stakeholders across a range of complex issues – at Director/MD/CEO level Able to have brave conversations including setting clear expectations of what is required from team giving clear feedback Able to influence and drive through what you need using data and escalations as provided
What's in it for you? What are the benefits?

BT, we entertain, educate and empower millions of people every single day. We’re a brand built on connecting people – whether that’s friends, family, businesses or communities. Working here, you’ll receive an attractive salary and a range of competitive benefits, but – more than that – you’ll be joining an ambitious organisation with a culture of togetherness, collaboration and inclusivity, that takes a genuine and proactive interest in your progress and development.

• Competitive salary • 25 days annual leave (plus bank holidays) • 10% on target performance bonus • Life Assurance • Pension scheme if you pay in 5% BT will pay in an additional 10% • Option to join the Healthcare Cash Plan or other benefits such as dental insurance, gym memberships etc. • 50% off EE mobile pay monthly or SIM only plans • Exclusive colleague discounts on our latest and greatest BT broadband packages • BT TV, including TNT Sport and the NOW Entertainment membership, and 25% off NOW Sport, Cinema and Kids • 50% discount for friends and family on EE SIM only plans • World class training and development opportunities • Volunteering days so you can give back to your local community

BT is an equal opportunities employer. We’re working hard to create an inclusive working environment, where people from all backgrounds can succeed. We want to make sure your recruitment experience is the best it can be – so, if you’re selected for an interview, please let us know if there’s any adjustments we can make that would be helpful for you.

Our leadership standards

Looking in: Leading inclusively and Safely I inspire and build trust through self-awareness, honesty and integrity. Owning outcomes I take the right decisions that benefit the broader organisation.

Looking out: Delivering for the customer I execute brilliantly on clear priorities that add value to our customers and the wider business. Commercially savvy I demonstrate strong commercial focus, bringing an external perspective to decision-making.

Looking to the future: Growth mindset I experiment and identify opportunities for growth for both myself and the organisation. Building for the future I build diverse future-ready teams where all individuals can be at their best.

We value diversity and celebrate difference. ‘We embed diversity and inclusion into everything that we do. It’s fundamental to our purpose: we connect for good.’

We all stick to the same values: Personal, Simple, and Brilliant. From day one, you’ll get stuck in to tough challenges, pitch in with ideas, make things happen. But you won’t be alone: we’ll be there with help and support, learning and development.

A FEW POINTS TO NOTE:

Although these roles are listed as full-time, if you’re a job share partnership, work reduced hours, or any other way of working flexibly, please still get in touch.

We will also offer reasonable adjustments for the selection process if required, so please do not hesitate to inform us.

DON'T MEET EVERY SINGLE REQUIREMENT?

Studies have shown that women and people who are disabled, LGBTQ+, neurodiverse or from ethnic minority backgrounds are less likely to apply for jobs unless they meet every single qualification and criteria. We're committed to building a diverse, inclusive, and authentic workplace where everyone can be their best, so if you're excited about this role but your past experience doesn't align perfectly with every requirement on the Job Description, please apply anyway - you may just be the right candidate for this or other roles in our wider team.

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