Digital Journey and Performance Manager

Digital Journey and Performance Manager Salary – National Circa £50,000 / London Circa £60,000 We are looking for a dynamic and experienced Digital Journey and Performance Manager to join our Direct Wealth Go-to-market (GTM) team. The successful candidate will own the end-to-end journeys for our consumer wealth products, providing insights and analysis to enhance the customer experience and drive our overall performance. Its an exciting time to join the direct wealth GTM team as the Direct Wealth business has ambitious growth plans so if you feel passionate about making a positive impact, this is the place to be! Working in a supportive and collaborative team, your professional development with be nurtured and you’ll have ample opportunities to test and learn meaning you’ll be able to keep at the forefront of marketing innovation. This role involves developing the full scope of the journey, collaborating with stakeholders across Digital and Centres of Excellence (CoE), and initiating feedback loops into Customer Strategy. A passion for the numbers is essential as you’ll be responsible for maximising the effectiveness of our activity. Key Accountabilities: Develop and manage the end-to-end journey for our consumer wealth products. Collaborate with stakeholders across Digital and CoE to influence every step of the journey. Identify capability gaps and lead the upskilling of BU aligned Marketing teams. Build strong relationships and influence teams across GTM, Digital, Data, and CoE. Summarise key journey performance data and present it to stakeholders. Define, create, and monitor an end-to-end journey dashboard; establish and manage OKRs. Deliver incremental improvements through test and learn of hypotheses. Drive and track the improvement roadmap for the journey. Evaluate customer journeys and report to the GTM Lead. Key skills: Passion and enthusiasm for marketing excellence. Excellent commercial acumen and a passion for the numbers. Proven experience in journey management or a related field. Strong analytical skills and ability to interpret data. Excellent communication and relationship-building skills. Ability to lead and influence cross-functional teams. Experience with digital marketing and customer strategy. What you’ll get for this role: Salary – National Circa £50,000 / London Circa £60,000 (depending on location, skills, experience, and qualifications) Bonus opportunity - 10% of annual salary, actual amount depends on your performance and Aviva Generous pension scheme - Aviva will contribute up to 14%, depending on what you put in 29 days holiday plus bank holidays, and you can choose to buy or sell up to 5 days Up to 40% discount on Aviva products, and other retailer discounts Up to £1,200 of free Aviva shares per year through our Matching Share Plan and share in the success of Aviva with our Save As You Earn scheme Outstandingly supportive policies including parental and carer leave Flexible benefits to suit you, including sustainability options such as cycle to work Make a difference, be part of our Aviva Communities and use your 3 paid volunteering days to help others We take your well-being seriously with lots of support and tools Take a look to learn more. Put a salary into this calculator to see what your total Aviva Reward could be. Aviva is for everyone: We’re inclusive and welcome everyone – we want applications from all backgrounds and experiences. Excited but not sure you tick every box? Even if you don’t, we would still encourage you to apply. We also consider all forms of flexible working, including part time and job shares. We flex locations, hours and working patterns to suit our customers, business, and you. Most of our people are smart working – spending around 50% of their time in our offices every week - combining the benefits of flexibility, with time together with colleagues. To find out more about working at Aviva take a look here. We interview every disabled applicant who meets the minimum criteria for the job. Once you’ve applied, please send us an email stating that you have a disclosed disability, and we’ll interview you. We’d love it if you could submit your application online. If you require an alternative method of applying, please send an email to anna.bui@aviva.com We help our 19.5 million customers to save for the future and manage the risks of everyday life. To give these customers the best possible products and service we know we must make Aviva the most attractive choice for talented, entrepreneurial people with diverse backgrounds and an evolving range of expertise and insight. So, we’re passionate about helping our 23,000 people to do the best work of their lives, to enable them to make a positive difference to the lives of our customers.