Marketing Manager - Full Funnel Borrowing (Secondment/FTC)

This review provides an in-depth look at the Marketing Manager - Full Funnel Borrowing (Secondment/FTC) opportunity, highlighting its advantages and key considerations for prospective candidates looking to advance their careers.

Opportunity Overview: Marketing Manager - Full Funnel Borrowing

This is a compelling, fixed-term (Secondment/FTC) opportunity for an experienced marketing professional to take on a pivotal role within the Full Funnel Marketing Borrowing team. The position focuses on deepening customer relationships and enhancing retention through innovative Customer Lifecycle Management (CLM) strategies, specifically within the Credit Cards & Loans division. With a competitive salary range of £59,850 - £66,500 and flexible working options, this role offers a significant platform for growth and impact.

Key Advantages for Candidates:

• Strategic Impact: You will be at the forefront of executing innovative marketing plans that directly contribute to building customer lifetime value and fostering meaningful relationships. This is a chance to shape and own critical aspects of the marketing strategy.
• Agile Working Environment: The role embraces agile methodologies, working within temporary, cross-disciplinary "pods" to tackle marketing challenges with speed and innovation. This provides an excellent opportunity to hone your skills in fast-paced, collaborative settings.
• Full Funnel Expertise: This position offers the chance to apply and expand your experience across the entire marketing funnel, from acquisition to engagement and deepening customer relationships through cross-sell and upsell initiatives.
• Innovation and Experimentation: You'll be encouraged to stay ahead of marketing trends, experiment with new routes to market, and leverage the latest data and technologies, fostering a culture of continuous learning and improvement.
• Career Development: The role provides exposure to various marketing disciplines and opportunities to grow your skills in both events and digital marketing. The scale and reach of the organisation also promise significant potential for future career development.
• Commitment to Diversity and Inclusion: The organisation is a leader in diversity, equity, and inclusion, actively creating an environment where everyone can thrive. This includes initiatives like a menopause health package, a Working with Cancer Initiative, and guaranteed interviews for candidates with disabilities who meet the minimum criteria.
• Flexible Working: The role supports hybrid working, requiring a minimum of two days per week (or 40% of your time) at one of the specified office hubs (Chester, Bristol, or Halifax), along with job-sharing options.
• Comprehensive Benefits Package: Beyond the salary, candidates can expect a generous pension contribution (up to 15%), annual performance-related bonuses, share schemes, lifestyle-adaptable benefits, 30 days of holiday plus bank holidays, wellbeing initiatives, and substantial parental leave policies.

Key Considerations for Candidates:

• Fixed-Term Contract: As this is a Secondment/FTC, candidates should understand the duration of the role and potential implications for their long-term career planning.
• Agile Team Leadership: While agile working is an advantage, candidates should be comfortable leading and collaborating within these dynamic, cross-functional teams.
• Data-Driven Decision Making: Success in this role hinges on the ability to define hypotheses, test initiatives, and report on outcomes. A strong analytical and commercial mindset is crucial.
• Adaptability and Pace: The fast-paced nature of the role and the emphasis on rapid delivery mean candidates need to be adaptable and thrive in a dynamic environment.
• Collaboration and Communication: The role stresses the importance of collaboration, humility, open communication, and inclusivity. Candidates who excel in these areas will find this a particularly rewarding environment.

This Marketing Manager position offers a significant opportunity for a motivated and experienced marketing professional to make a tangible impact on customer relationships and business growth within a supportive and forward-thinking organisation. It is an ideal role for someone looking to deepen their full-funnel marketing expertise, embrace agile ways of working, and contribute to a purpose-driven company.