Senior CRM Campaigns Executive

Job Description

Cunard are a leading luxury cruise line name, dedicated to delivering unforgettable holiday happiness to our guests. Our success is built on a foundation of diverse talents and perspectives, and we believe in fostering an inclusive environment where everyone can thrive.

In our continuous journey of growth and innovation at Carnival UK, we are seeking Senior CRM Marketing Executive to bring fresh insights and expertise to our Cunard department. 

Role Overview

This pivotal role will involve:

Oversee CRM campaigns, including email and direct mail (DM) creation for business priorities and promotions. Collaborate with the marketing team to ensure alignment and effective communication. Monitor and analyse campaign performance to inform improvements and changes. Handle stakeholder management and coordinate with partners, suppliers, and talent.

This role is positioned at CUK09 level within our organisation and is available on a full-time, permanent basis. We offer hybrid work including up to two days from home.

What You'll Bring

Your unique background and skills are what will make you stand out. We're looking for:

Proficiency in working with CRM systems (e.g., FastStats, PeopleStage). Experience in building audience selections and segmentation. Ability to manage and execute email and direct mail (DM) campaigns. Strong data analysis skills and enthusiasm for working with data. Familiarity with reporting and performance analysis of CRM campaigns.

About You: The Ideal Candidate

You are more than just your CV. You're someone who brings:

Ability to collaborate with stakeholders and coordinate with external partners. Comfortable with using spreadsheets and data visualization tools. Excellent organizational skills for managing multiple campaigns and projects.

Application Guidance

Diversity is our strength, and we encourage applications from those with varied experiences, whether you meet every listed requirement or not. If youre passionate about our guests and looking for an opportunity to grow, wed love to hear from you. 

Why Join Us?

Working with us means more than just a role in guest experience. Its about being part of a team that values well-being and personal growth. Heres what we offer:

Flexible and Hybrid working model with a minimum of 3 days working from the office Employee Discounted Cruising plus Friends and Family offers Annual bonus  Minimum 25 days leave, bank holiday allowance and holiday trading scheme Recognition scheme with prizes and awards Regular office events including live entertainment, lifestyle events and charity partner fundraisers Extensive learning and development opportunities Employee-led networks Employee Assistance and Wellbeing programmes Company paid Health Cash Plan and health assessment In-house Occupational Health help and access to digital GP Life Assurance Parental and adoption leave Employee Shares Plan Electric Car and Cycle to Work schemes Onsite restaurant offering range of healthy cooked and grab and go meals Discounted retail and leisure via discounts portal Contributory Defined Contribution Pension scheme A friendly welcome with help settling in

Due to the popularity of our roles and our commitment to finding the best talent, we might close applications earlier than advertised. Dont miss out on this opportunity to become part of a team dedicated to creating unforgettable holiday happiness. Apply today to start your journey with us.

#LI-Hybrid  

#Job Functions:  Marketing; 

 

Hannah Cross - #LI-HC1

 

About Us

Holidays are one of lifes greatest pleasures. Having the chance to relax, escape and explore is a magical thing. And there is no better holiday than a cruise.No one knows cruising like Carnival UK, where talented people from across the globe come together to create unforgettable holiday happiness. As part of the worlds largest holiday travel and leisure company, we take enormous pride in bringing to life two of the most iconic brands from Britains rich seafaring heritage, P&O Cruises and Cunard. Collectively they have been delivering unbridled joy, boundless adventure and lifelong memories to millions of people for over 350 years. And in a multi-million pound global holiday market, where cruising has barely scratched the surface, we have the opportunity to do that for many, many more people.Our diverse yet tight knit teams share high standards, heartfelt values and passion for our purpose. Our Culture Essentials describe the expectations we have for ourselves and of each other, in building a culture that supports safe, sustainable, compliant operations and celebrates diversity, equity and inclusion.Its through the successful delivery of these extraordinary travel experiences for our target markets and our distinctive culture, that we hope to become Travels Employer of Choice.

About the Team

The Cunard Sales and Marketing team are instrumental in the success of Cunard and our aim to be the benchmark of luxury travel.  Our marketing teams maximize opportunity and create focused, meaningful communications that help to grow existing audiences as well as appealing to new ones.  We have experts across advertising, CRM, brand, PR, digital, loyalty and the creative studio who work together collaboratively to create unforgettable holiday happiness.  Our sales teams develop and grow partnerships ensuring they have the finest knowledge of our products. Our teams also manage sales communications, systems, and events to provide the best tools and support, ensuring that our travel trade partners are at the centre of all that we do. In addition to supporting travel agents, the sales team provide support to a team of ship based sales managers and work with third parties to find new routes to market for our brand.  Join us on our journey - apply now.