Web Content Designer

Because we strive to put people first.   Culture, our way.  

Digital at Primark  

Whats a career at Primark all about? The positive impact youre making, the experiences youre having and the people youre with. Youre our inspiration. Embrace what sets you apart, own your career and develop in ways you never expected. Leave your mark. And do it your way.  

Our digital teams are right at the heart of what we do. Surrounded by some of the best digital specialists in the industry, youll bring your own ideas to the business to shape the experience of our customers as part of a forward-thinking team.

What Youll Do as a Web Content Designer

In your role, youll collaborate with different people across a range of skillsets. Heres a flavour of your day-to-day:

Design and deliver editorial layouts that bring campaigns to life, combining imagery and copy to showcase Primarks latest launches across all regions.Create visually compelling weekly content for category landing pages, ensuring new collections are highlighted across web and app platforms.Manage and maintain a seamless customer journey across 17 regions by handling pre-planned content and ad-hoc updates within the CMS.Collaborate with cross-functional teams (Editorial, SEO, Brand, Marketing) to deliver cohesive, brand-aligned content and support 360° campaigns across digital and in-store touchpoints.Apply UX best practices and optimize content for performance while ensuring adherence to brand guidelines and technical CMS capabilities.Proactively propose innovative ideas and design solutions to evolve the brands digital look, feel, and functionality, meeting deadlines with agility and high standards.

What Youll Get  

People are at the heart of what we do here, so its essential we provide you with the right environment to perform at your very best. Lets talk lifestyle:  

Lets talk lifestyle: 27 days of leave. Because Primark is all about tailoring to you, we offer Tax Saver Tickets, fitness centre, and a subsidised cafeteria.

What Youll Bring  

Here at Primark, we want everyone to feel valued – so please bring your authentic self to work, of course with some other key experience and abilities for this role in particular:  

Degree in Art & Design, Graphic Design, or a related creative discipline, with strong foundational design skills and exceptional attention to detail.Proficiency in CMS platforms and solid understanding of digital design principles, including typography, layout, and composition.Ability to thrive in a fast-paced, team-oriented environment, demonstrating strong organization, time-management, and problem-solving skills.Customer-first mindset with an eye for impactful imagery and layout, complemented by experience in digital or retail environments (highly desirable).Excellent communication and collaboration skills, capable of building effective relationships and presenting complex information clearly to stakeholders.Creative and trend-aware professional, passionate about culture, media, and design, operating with integrity, professionalism, and sound judgment.

Does this sound like you? Great, because we cant wait to see what youll bring. Youll be supported within a team of equally capable people, celebrating who you are and aiding you reach your potential. At Primark, were excited about our future - and were excited to develop yours.  

About Primark  

At Primark, people matter. Theyre the beating heart of our business and the reason weve grown from our first store in Dublin in 1969 to a £9bn+ turnover business and over 80,000 colleagues and over 440 stores in 17 countries today. Our values run through everything we do. In essence, we're Caring and always strive to put people first. We're also Dynamic, bravely pushing the boundaries to stay ahead. And finally, we succeed Together.  

If you need any reasonable adjustments or have an accessibility request, during your recruitment journey, such as extended time or breaks between online assessments, a sign language interpreter, mobility access, or assistive technology please contact your talent acquisition specialist.  

All offers of employment are subject to background checks, including right to work, reference education and for some roles criminal, and financial checks. If you have any concerns, please reach out to our talent acquisition team to discuss.  

Our fashion isnt one-size-fits-all and neither is our culture. Primark promotes equal employment opportunity, we strive to create an inclusive workplace where people can be themselves, access opportunities and thrive together.

 

If you require extra support at any stage of the selection process, please get in touch with our team at [email protected].

REQ ID: JR-3379