Director Franchise Operations - North & West Europe (UK&I)

## Opportunity Review: Director Franchise Operations – North & West Europe (UK&I) at Wyndham Hotels & Resorts This is an exciting opportunity for a seasoned hospitality professional to join Wyndham Hotels & Resorts as the Director Franchise Operations for North & West Europe, with a specific focus on the UK & Ireland. This role offers a strategic and impactful position within a global leader in the hospitality industry, directly contributing to the success of a diverse portfolio of franchised hotels. Here's a breakdown of what makes this role a compelling career move, along with key considerations for potential candidates: ### Advantages for Your Career Path:

This position presents a unique chance to leverage your expertise across a broad spectrum of operational and commercial activities within the franchising landscape. You'll be instrumental in:

• Driving Performance & Enhancing Brand Value: You will proactively work with open hotels to boost performance and collaborate with new hotel openings to ensure a seamless launch. This hands-on approach allows you to directly influence brand strength and financial success.
• Strategic Influence & Stakeholder Engagement: This role demands close collaboration with franchisees, management companies, and hotel management teams. You'll develop and implement measurable programs, acting as a key advisor on sales, marketing, product, and service improvements. This is an excellent platform to hone your strategic thinking and leadership skills.
• Cross-Functional Collaboration: You'll engage with various internal departments, including Sales & Marketing, Revenue Management, Training, and Legal. This broad exposure will deepen your understanding of the entire hospitality ecosystem and strengthen your ability to navigate complex organizational structures.
• Data-Driven Decision Making: The role emphasizes utilizing performance reports, guest feedback (Medallia, OSAT, OSR, NPS), and commercial data to create actionable strategies. This focus on analytics will sharpen your business acumen and ability to translate data into tangible results.
• Global Brand Immersion: Working for Wyndham Hotels & Resorts provides exposure to a vast network of brands and best practices. You'll contribute to the growth and retention of properties, gaining invaluable experience in a globally recognized organization.
• Impactful New Hotel Openings: Your involvement in the pre-opening phase of new hotels ensures they launch according to expectations, a critical factor in their long-term success. This aspect of the role offers the satisfaction of building from the ground up.
• Developing Your Leadership Presence: As the most senior point of contact for key stakeholders, you'll have significant autonomy and the opportunity to forge strong relationships at all levels. This position will undoubtedly elevate your professional profile and leadership capabilities.

To thrive in this role and chart a successful career trajectory, prospective candidates should reflect on the following:

• Franchise Expertise is Paramount: A deep understanding of franchising models, hotel operations, and the broader hospitality sector is essential. Experience in a similar franchise operations role or significant General Manager experience in a sizable international brand hotel is highly valued.
• Commercial Acumen & Financial Savvy: The ability to analyze financial data, understand P&L statements, and drive revenue and GOP/EBITDA is crucial. Experience with budgeting, forecasting, and multi-territory focus will be a strong asset.
• Strong Analytical and Problem-Solving Skills: You must be adept at analyzing performance reports, identifying trends, and developing effective action plans. The capacity to translate data into compelling business cases is key.
• Exceptional Communication & Presentation Abilities: Effectively communicating with diverse stakeholders, from hotel owners to internal teams, is vital. Strong presentation skills are required to facilitate meetings and convey strategies.
• Relationship Building & Influence: The ability to build and maintain strong, lasting professional relationships based on mutual respect is a cornerstone of this role. You'll need to influence and guide stakeholders towards achieving desired outcomes.
• Adaptability and Innovation: The hospitality landscape is constantly evolving. Candidates should demonstrate flexibility, a willingness to embrace change, and an innovative approach to problem-solving.
• Cultural Alignment: A commitment to Wyndham's "Count on Me!" service culture and its core values (Integrity, Accountability, Inclusive, Caring & Fun) is expected. You'll act as an ambassador for the company and its brands.
• Right to Work in the UK: As this role is based in the United Kingdom, candidates must be legally authorized to work in the UK.

This Director Franchise Operations role offers a dynamic and rewarding career opportunity for individuals passionate about driving success within the franchise hotel model. By understanding these advantages and considerations, potential candidates can better assess their fit and prepare to make a significant contribution to Wyndham Hotels & Resorts.